The Ecosystem Growth Model - Business Plan


Let's make your company grow wildly.
Abraca is a creative strategy & investment partner for growth firms who are ready to build a thriving culture for the people, planet and profit - all at the same time. We are on a mission to make companies sustainable inside out while enabling fast organic scaling, starting from a healthy core.
Your job is to focus on your product, brand and core business that has the courage lead your industry to a sustainable tomorrow. Abraca offers structures, resources and a hint of magic to maximize your holistic growth.

CLIMATE GOALS
Maximizing measurable impact
Minimizing emissions

HOLISTIC WELL-BEING
Maximizing happiness
Minimizing unhealthy working habits

PROFITABLE GROWTH
Maximizing income and cumulative value growth
Minimizing and optimizing costs
HOW?
By building and implementing strategy that take these aspects into account. Abraca’s Ecosystem Growth Model has been well recognised in media and strategy literature during the first year, with a 5/5 rating from clients.
1. Understanding the whole ecosystem around your company and investigating its current state
2. Designing a sustainable growth structure around your core goals
3. Implementing the new structure and changes with simple tools designed for you
4. Raising public/private funding and investing in your healthy growth
FOR WHO?
For passionate pioneers who want to enjoy a hustle free lifestyle while making a big impact. Abraca offers a growth toolkit and long-term strategy & financing partnership for innovative startups and scaleups. The biggest criteria is that we find a shared passion for what you do.

Anna Abrahamsson
Founder
My entrepreneurial career started during the first year of studying economics. I launched a second hand e-commerce to offer a sustainable choice for modern consumers. I got a broad view of the startup scene during my Chair year at Hanken Enterpreneurship Society and when living in San Francisco.
I also visited larger corporations before taking the role as Lovia's CEO in 2017. During my 3 CEO years at this design accessory brand, it became a recognised circular economy and transparency pioneer, featured in medias like WGSN and the New York Times. We reached over 7x growth and raised 1M € in investments. I built the company a D2C business model with transparent pricing and developed my circular strategy thinking. I started studying the laws of wild growth from many perspectives to get a grasp on how scaling a business could be done more sustainably. In 2021 I founded Abraca to share my tools with several companies.
Besides the wild nature, passion for art and craftsmanship is an essential part of my strategic modeling. For me, it is starting with a holistic view on a structural challenge or a company to understand its essence, sculpting away any hinders and refining a unique model that supports the entire growth ecosystem. When you operate from a healthy core and respect the entire ecosystem, it starts supporting you. That's how you can grow "wildly" without any waste of resources.


Saskia Tykkyläinen
Associate
Saskia is a sustainable development and strategy expert. She has worked with young growth firms in accelerator and education programs. During her career Saskia has worked with over 1500 entrepreneurs. This combined with an industrial design background makes her a very solution- and client-oriented strategist. Climate and human issues are close to her heart both at work and freetime projects.
This year we are onboarding new consultants and team members to Abraca.
REFERENCES
Reviews of the Ecosystem Growth Model
En ole koskaan nähnyt mitään niin selkeää, tehokasta ja silti kunkin yrityksen ja yrittäjän tarpeisiin sopivaa.
- - Vahva suositus kakikille yrittäjille, jotka haluavat kasvaa yrityksen mukana ja elää silti itsensä näköistä elämää."
- Marco Mäkinen, Strategiajohtaja ja asiantuntija / TBWA
★★★★★
Käytännönläheinen ja mielenkiintoinen lähestymistapa business planin rakentamiseen.
Vaiheet olivat johdonmukaiset ja rakentuivat toistensa päälle luonnollisesti.

LOCATIONS

Lauttasaari
HELSINKI
Abraca's Helsinki office has a wonderful view over the city and the open sea. This is the place to be when you want to get in touch with your biggest visions.

Villa Villi
TAMMISAARI
Let's get wild. What is a better place to get in touch with your most organic ideas than the nature itself? Villa Villi offers a workshop experience you haven't had before. This place can also be rented for your own team events. (Beds for 12pers in the summer and 4 during the other seasons.)
Your place
ONLINE OR AT YOUR OFFICE
When you can't come to us, we'll come to you. Either online or face to face.